Contents
Dazzly vs Rocketspark: Quick Feature Walkthrough
Overview
Dazzly and Rocketspark are both New Zealand-made website builder platforms aimed at helping businesses get online without the complexity of traditional web development. They share core strengths—reliable hosting, modern templates, and accessible editing—yet they approach the problem from different angles.
Dazzly prioritises speed, clarity, and a guided experience. It streamlines setup so owners can move from idea to live site quickly, with sensible defaults that look professional out of the box. The editor keeps choices focused, which reduces decision fatigue and helps non‑technical users maintain a consistent brand across pages. This “less to fiddle with” philosophy is deliberate: by narrowing the knobs, Dazzly lowers the risk of inconsistencies and makes day‑to‑day updates straightforward, even from a phone.
Rocketspark leans into design flexibility and a richer ecosystem. It offers finer control over layout, typography, and page structure, alongside broader options for ecommerce and integrations. That added depth suits designers, agencies, and businesses planning more bespoke sites or multi‑tool marketing stacks. The trade‑off is a steeper learning curve, balanced by extensive resources and a strong partner community.
In short, Dazzly is a confident choice if you value a clean result fast and prefer an all‑in‑one toolkit that “just works.” Rocketspark is compelling when you want more granular design control or anticipate complex requirements over time. Both are capable; the right fit depends on whether you prioritise simplicity and momentum or customisation and extensibility.
Which one is right for you?
Choose Dazzly if you want:
Choose Rocketspark if you want:

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|---|---|---|
| Editor style | Guided, mobile-first editor; keeps decisions simple | Desktop editor with visual block/stack editor, granular layout control |
| Learning curve | Very low. Ideal for small to medium businesses and first-timers | Moderate. More options, more to learn |
| Templates & design system | Curated modern templates; consistent styling; fewer knobs to turn | Wide template variety; finer control of fonts, spacing, sections |
| Apps & integrations | Focused set covering common needs (analytics, payments, social). | Broader integration options for advanced workflows. |
| Ecommerce | Streamlined store for small catalogs; core features covered | Deeper ecommerce options and checkout flexibility for growing stores |
| SEO & performance | Practical SEO by default—edit titles and descriptions, automatic XML sitemaps and structured data, pre‑rendered, mobile‑first pages with image optimisation; Google Tag Manager is supported for analytics and ads. | Granular SEO fields and steady performance; useful if you expect to adjust technical settings. |
| Pricing & TCO | Typically lower ongoing cost; essential features bundled to avoid “plugin sprawl.” | Mid-range for websites; higher tiers for ecommerce and advanced needs |
| Support | Friendly NZ-based support with an emphasis on plain-language help. | NZ-based support plus an designer/partner ecosystem and help resources. |
Dazzly
Guided setup with true mobile-first editing; optional “we’ll-do-it” launches when you’re busy.
Rocketspark
Stacks editor with in‑context Design Mode; powerful but a bit more to learn.
Dazzly
Quality over quantity. Templates are modern, consistent, and optimised for readability and mobile. Because there are fewer deep design toggles, you get a clean result quickly.
Rocketspark
More control over spacing, columns, and typographic scale; stronger for bespoke pages and on-brand experiences. Good for agencies delivering custom-looking sites without code.
Dazzly
Focused integrations that cover the essentials: analytics, social embeds, common payment gateways and SEO. The upside is simplicity and fewer moving parts. Optional Extras available.
Rocketspark
Broad catalogue (CRMs, bookings) and multiple gateways/BNPL when you need specific tools.
Dazzly
Dazzly automatically takes care of core SEO elements and performance fundamentals. It generates clean titles and meta descriptions, prompts for meaningful alt text, produces XML sitemaps, includes structured data, pre‑renders pages for fast first paint, and optimises images for mobile responsiveness. Straightforward SEO fields (titles, descriptions, alt text) help you avoid common pitfalls.
Rocketspark
SEO controls (titles/descriptions, headings) plus redirects and automatic XML sitemaps; useful if you plan to fine‑tune.
Dazzly
Generally lower monthly cost for a website, with key features bundled so non-technical users don’t need to buy or maintain add-ons. Build free, pay to go live; simple Starter/Growth plans with a first‑year domain on annual. Extras stay optional.
Rocketspark
Website plans priced mid-range; ecommerce plans at higher tiers reflecting more advanced features. Agencies may benefit from partner pricing and multi-site efficiencies.
Dazzly
Direct human help via email/phone, how‑to videos/guides and an optional consultation when you go live.
Rocketspark
Responsive NZ support with an established designer community and partner network.
Find a domain for your website
Dazzly is specifically designed to be phone-friendly for editing and launching. Rocketspark is optimized for desktop editing, with mobile previews.
Yes, both support custom domains. Email is typically provided via third-party services like Google Workspace or Microsoft 365; check each platform’s current bundles and recommendations.
There’s no one-click import between different builders. Expect to re-create pages and content. Both Dazzly and Rocketspark provide guidance to streamline the move.