Website Design Northland

The website journey

Derek offered a number of services and wanted to make sure people had a place they could go to. He had a good reputation in the local Whangaparāoa area but knew that the way people looked for mechanical services was changing. He had a large number of repeat customers, but he needed to be able to capture those customers who were searching for mechanical services online. Derek knew he needed to improve his online presence and create a website so people could find him online. A website isn’t just a digital business card—it’s a tool that helps customers find you and trust you before they even walk through the door.

For example, when offering automotive services and repairs or fleet maintenance, he wanted to be able to show his potential clients simply and efficiently. Plus, he wanted his website to be positive and reflect his personality, and it had to be written in a way that his customers would understand. Derek also had several finished jobs on heavy diesel vehicles, which he had taken photos of and wanted to update his services. People trust businesses that showcase real work, real results, and real experience - it sets them apart from the competition. He had worked on everything from small car repairs to full-scale truck engine rebuilds, and he wanted potential clients to see the quality of his work firsthand. These jobs were impressive and were a speciality to his business.

He asked his wife (Carla), who Derek describes as a "real brainy box", to help him create a website through Dazzly. As it would be more affordable, and he knew Carla could do it. She handles most of Derek's marketing activities and wants to support her husband. Carla thought building a website through Dazzly would be simple and more affordable. Using a website builder designed for small businesses made the process quick and stress-free, allowing them to focus on what they do best—running their business.
Plus, they thought using a locally owned New Zealand website builder like Dazzly would be great!

Writing out Derek's services was simple, as was uploading the content onto the website template. He didn't want technical jargon to confuse his customers or put them off contacting him. Many businesses in and around Whangaparāoa relied on heavy diesel vehicles for their jobs. Derek wanted to make sure they knew he was the best person for those vehicle repairs and maintenance. A website that speaks directly to customers in clear, simple language, builds trust and makes it easier for them to take action.

Derek has noticed the difference already. He has quite a few comments about his website and, therefore, recommends Dazzly to his mates. He realises that having an efficient and organised way to showcase his work is an asset to his business. A website is not a luxury for businesses anymore it is a definite necessity for businesses who are looking to grow and stay competitive.

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