How To Start An Online Store

There are an infinite number of reasons that lead to people opening their own online stores. It may be that you purchased a product from a local market and have found a passion and enthusiasm from your use of this product(s). It may be that you’ve produced an excellent, niche product that is well known amongst your local community but may not be well known beyond that. Whatever it is, existing product or fresh new idea, our team welcomes you to Dazzly and wants to convey to you that you do have the ability to create a website yourself right now and begin accepting payments for your hard work and efforts.

We hope your Dazzly website forms the center of your online presence and that you get a lot of feedback which you can use to develop your business further. Our team is based throughout the world but our doors and phone lines are always open to listen to your stories, dreams - big or small and help you take the first steps to achieving them. In short, first, you can open the doors to your very own online shop today and second, the team at Dazzly are here to help you any time!

OK lets get into it...

Firstly, browse to the Ecommerce Store template and fill out the sign-up form

You will then appear on the Website screen which will display the information needed for you to publish your first website preview.

  1. Logo

    Simply upload an image from your computer, don’t fret if you don’t have one – this isn’t 100% necessary right now – you can add one later

  2. Website Colors

    Choosing colors here populates the entire color scheme for the website, including header, footer, divider and font colors – in one easy setting!

    • If you have uploaded a logo, you will notice Dazzly automatically populates your color selection (and suggested variations) based on the colors in the logo
    • Alternatively, you can simply select from our color picker and we’ll suggest our “easy on the eyes” variations that are related to your choice
  3. Introduction Text

    Type a small amount of text introducing your business. You don’t need to get this text perfect the first time, just some relevant text that would be appropriate to your business, this adds needed context for when we preview the design.

  4. About Image

    Simply upload an image for your computer that is related to your business, it can be an image of yourself, your team, your home, products, premises where you do business, or anything else under the sun that you think is relevant. This image will sit to the right of the About Us Text that we’ll enter next.

  5. About Us Text

    Type a longer amount of text into this box – this is a great opportunity to explain your founding story, about yourself/your team, the values of your business, why you do what you do, any plans or major value messages and also, if it makes sense for your business/brand, we suggest ending the message with a short, bolded, call-to-action message – e.g. Michelle is available to answer any questions you have – call now (555) 123-4567!

    If you like you can also add additional photos here, or some customers enjoy embedding introduction videos for their business here which can be a nice touch.

  6. Product Categories

    Simply enter in a few different Categories that the Products you sell will fall into. No need to be exhaustive, we can come back into Dazzly and edit it again and re-publish shortly.

  7. Products

  8. Logo

    This is a bit longer, but we need to ensure we get all the information for each Product that we need

    • Product Name – e.g: ‘Seashell Natural Necklace’
    • Main Image – the primary image displayed with this Product
    • Product Price (including tax) - enter the product price inclusive of any taxes applicable.
    • Add Additional Product Images – upload any additional Product images. We recommend showing photos of the Product variations if any exist.
    • Product Status – In-Stock if you’re ready to sell. Out-of-stock otherwise. The Product will display on the website regardless.
    • Feature this Product on the Home page – Select ‘Yes’ if you want it to appear.
    • Product options/variations - Enter each Product variation e.g. Material - Standard, Hemp, Eco
    • Product Description - Type in as much information about the Product as you can in this section. Including additional photos and embedded videos if possible. This is a lengthy Product description and you will eventually want to come back and add-in keywords here so that users can find you through search. For now, write a longer description, and you can come back and subsequently edit it.
    • Short Product Description - An abbreviated version of the Product Description, primarily used for SEO/ranking purposes – keep it within 160 characters and try to include a keyword once.
    • Save your Product and add-in a few more (some featured, some not) to get a better idea
  9. Publish

    Click the green button ‘Publish Now’

  10. Logo

Once publishing has finished you can preview your website and then return to Dazzly to update and re-publish it any time! Note that your Dazzly website does not look like any other website you’ve seen before, by utilizing your logo (if you had one) and the unique color scheme you suggested, Dazzly has populated many different sections and regions of the website with variations of the colors as well. Along with your unique photos (or stock photos if you took advantage of one of our free libraries) then you will have a unique looking website design that no-one else has!

Are you dazzled by our software? We hope this small instructional has helped you take one more step forward on your entrepreneurial journey.

Were you just reading along? Then try it now by using our Ecommerce Store Template today!

If you’re still not confident that you can setup a website and start selling things yourself online now then we suggest you give our friendly, support team a phone call now and discuss your issue with us directly. We have helped so many business owners regardless of their location, existing IT or design abilities – we want to help everyone get started on their business journeys today using dazzly.

“We've transformed our store from the clothing rack to the digital stack and we'll never go back!”

Mary, Collections by Mary

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Ecommerce store 2 template screenshots

Ecommerce Store 2

This template brings more content flexibility for your Ecommerce Store. An enhanced Product page and an improved checkout process along with Gallery, Staff/About and Custom pages, make this the supreme Ecommerce template.

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The Dazzly Ecommerce Store Builder Is Here!

The development team at Dazzly have moved the weight of the earth to get Ecommerce available for use internationally - and we're almost there! We’re extremely proud of the effort they have put in and what they have been able to achieve in such a short time. With that being said, we’re very excited to announce the release of the first DazzlyEcommerce template available soon in all countries.

This is the template that you have been waiting for. Using the easy-to-use Dazzlyinterface that customers love, they’re now able to add Products in a simple manner and set the appropriate price, description, variations, images and other information they need to sell online. You can categorize items and feature them on the Home page. And there’s a generous amount of room on your home page to write about your business and brand values – because its not just about selling great products. Just like all of our templates at dazzly, you can go from idea to up-and-running in a matter of minutes – and yes – that includes also receiving payments! Checkout orders can be made using credit card, Afterpay, cash and bank transfer.

You can add variations to your products such as size and color in-order to ensure that each customer can see your full range within one page.

Ecommerce Store also supports contactless Click & Collect functionality for your retail store and we’re really looking forward to seeing the results this can deliver for all businesses. If your business has suffered loss of revenue from a lack of Click & Collect functionality then this is the perfect template for you. Take orders online and provide customers with a unique ID and pick-up time to facilitate their click and collect order. It also allows delivery functionality, which could truly be transformative for your business. The possibilities are endless! Get up and running and protect your retail business from COVID-19 and lockdown revenue loss with this amazing template.

So if you’re looking for the best international option to create an online store then don’t look past Dazzly website builder – it's free to try – so give it a go right now!

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Open your online store and spread the word!

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Sell Products Online

Opening your first Ecommerce Store

Creating your first website to sell products is really easy with Dazzly. All it takes is a little motivation to get started and Dazzly does the hard work for you.

Will it look like all the other online shopping websites?

No. Creating your own website through Dazzly will allow you to customize many aspects of the website including the color scheme which will give a very distinct first impression. Customers that visit your website will also see images of your Products which often grabs their attention and raizes their interest to purchase.

How easy is the Dazzly ecommerce website builder to use?

We have customers that have created their own online shopping websites from scratch using Dazzly. They had no previous web design skills and did not consider themselves overly creative yet they were able to make a high-quality online store for their business in under an hour. We think Dazzly is the best website builder for its ease of use and small learning curve.

Try Dazzly today and see the difference!

Any questions? Call +64800122090 or email for free support 24/7 to help you get started.

“Amazing to responsd, easy to manage and really informative for anyone like me who's just starting up in the business industry. Would highly recommend Dazzly websites.”

Stacey Smith, New York City

screenshots of online store selling cupcakes
Quick and Easy template screenshots

Ecommerce Store

Sell your Products and receive payments to your bank account. Modern and mobile-responsive Ecommerce Store with click-and-collect ability. Stock control and product variations supported.

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What approach should I take with my online store?

Customers often ask us: "should I offer customers large discounts to attract them to my shop?". Large sales often for work in-person retail store, but they may not represent your brand well, and they may not even attract anyone new at all (depending on how you get the message out). Having seen many people, from everyday walks of life, start-up their own small product-based businesses, we really suggest utilizing the keep-it-simple approach.

With dazzly, you can setup a single price for your product and also easily setup a single-priced shipping/delivery method for your product. There is no complicated design interface or coding required. Our primary goal is to get businesses up and running. As most businesses have not tried selling their products online previously, a lot of the value for them is just getting a shopping site online and testing out sales of their product to the audience they advertise and announce it to.

If you’re just looking to get your toes wet with an ecommerce store – then Dazzlywebsite builder is certainly the best choice for you. The process is very rewarding and you will be able to view a live preview of your website with only a few minutes being invested into the process. Less time than it takes to send an email or take a piece of clothing and put in in the dryer.

Don’t get too hung up on the specifics - just get yourself, your brand, your message and story out there so potential customers can find your online shopping website and start making purchases.

This doesn’t cover everything that you need to do to start a business but hopefully it has given you the confidence and boost you need to sign-up and try Dazzly and see what you think of the online store website that you can create in just a few minutes!

Sign up to dazzly now, free to try, no credit-card required, and get your first sale today!

“Dazzly makes it so easy for us entrepreneurs, aspiring business owners and every-day people to be able to showcase products and accept payments within an hour of signing up!”

Howard, Store Owner, Austin, Texas

ecommerce order details

Start your online business now!

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What Is An Ecommerce Website Builder?

When you’re in the first stages of starting up your product selling business, the last thing you will be wanting to do is add unnecessary complexity to any tasks, especially when you may already be starting to feel overwhelmed with the number of tasks that are accumulating on your TODO list.

Hence when you are selecting which option to pursue when getting a business ecommerce website, you need to decide how much money, time and effort you’re willing to put into it.

Traditional practitioners and many dated articles that are still online will sing the benefits of a combination of Wordpress software and a magnificently cheap hosting provider. What they don’t often tell you is that there is a technical learning curve to getting started with Wordpress. How confident do you feel in procuring hosting services and having to configure and click the right button to ‘deploy your server’? How friendly does that feel on a Saturday afternoon? With no human support in-sight should you go one keystroke off-track.

While the price of Wordpress and cheap website hosting may sound attractive on-the-face-of-it, you will pay the invisible cost of a high amount of effort required to get up and running (and that’s just the server online – let alone the Wordpress configuration, theme editing, and all the rest) – this is a high-effort, potentially low cost “solution”. But does it even really work?

Without the input of an experienced web developer your website will likely not be able to carry out its functions in a desirable manner, and will likely feature a poor to average, or under-worked design. It is unlikely to be a highly desirable outcome even with your large time and effort investment.

The other obvious option is to engage a professional website design agency, and possibly a website hosting company – their fees can vary heavily so you would be best to get multiple quotes and consultations in-order to get a fair perspective on their offerings – then sit down and evaluate them all together to make a decision. For a decent local website design, in some countries, you can expect to pay over $3,500.00 for a standard website and over $7,000.00 for an e-commerce website – and these are just starting rates. This may be fair and reasonable depending on how your established your business is, and which part of American (or internationally) that you work in. It can take a website developer a long time to make these websites, but the truth is that there is a new and exciting option – using an ecommerce website builder to do it yourself within a managed process – no tricky third party services or configuring web servers.

Luckily – there is a progressive company that is leading the pack in the website builder technology sphere. Dazzly has an extremely easy-to-use interface that mimics a simple form. You don’t need to learn server hosting or look for a provider of these services, you simply enter your business information, logo, pick some colors, and write a short amount about your products and services, then hit ‘Publish’ and you’re good to go – it really is that simple.

The Website Preview will blow-you-away, you’ll wonder why you ever bothered hauling around Wordpress files or considered learning technical jargon such as SQL, when all you really needed was an easy-to-use piece of software that would do all the creative design work and technical 'under-the-hood' work for you – so you can get back to business. Dazzly respects your time.


Dazzly is a great option for those that have not previously built a website and for those that think they may need a helping hand in the process of doing so. Even though in the end most are capable of filling in the form and information themselves and pressing ‘publish’ – with many completing their first website in minutes or within the hour for multi-page templates.

The hardest step for most people was just getting started. There’s no up-front cost and no requirement to enter your credit card during sign-up, just face your fears, visit our website, and take the first step yourself right now!

Prepare to save thousands of dollars, tens of hours and many fistfuls of hair by taking the easiest and best option to build a website yourself using the Dazzly ecommerce website builder!

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Are you ready to try a refreshingly simple website builder?

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E commerce Sites

When the first computers, and subsequently first groups of computers were linked together in a “network”, it wasn’t envisioned that people would use them to purchase products online, update and dispatch orders and have all this information communicated in a secure and timely fashion. Yet despite that, we’re able to achieve it. How have commercial businesses offerings changed over the years? How have they advanced the landscape in the website DIY (do-it-yourself) development space? What does the picture look like now? All of this will be answered and more in this brief history of e commerce sites article.

The first two major competitors on the scene for website making tools were Angelfire and Geocities who offered very simple, to the point, form-based building tools and very open-bounded HTML editors which delighted users when putting all sorts of crusty created images and low-frame GIF animations through. It was a creative time, and while the learning curve to use these tools was very low and the speed from idea to online was very high, often what they produced were very budget, websites that left you with a “home-made” feeling – not always the best first impression for a business website. Further to this point we want to mention that our opinion of both of these competitors was that their offerings were commendable for the time of release and we applaud them for their efforts, ingenuity and development at this time, the point of this article is not to put them down at all. We have a lot of respect for their pioneering work.

There was a long gap between the next innovations in this space but it came in the form of Wordpress and other competitors who built their websites based off of popular template themes at the time and in some cases directly off of the Wordpress code-base. These providers often were just user interfaces sitting on top of Wordpress deployments – meaning that you got yesterdays technology under the hood with a nicely presented interface. These businesses have helped perpetuate the notion and feeling that a website maker can only produce a second-tier or sub-standard website and while their predecessors never took it to the highest levels of designs either (albeit very good for their time period) – Dazzly has only just begun to deliver on its next-generation website builder technology.

With dazzly, only the latest website technology and infrastructure are what's under-the-hood, you don’t get yesterdays technology, you get todays - without the huge price tag. We have the ability to upgrade the core of Dazzly to the latest and greatest ensuring you’re never left behind. Once you join the Dazzly family you’re part of a pack of successful entrepreneurs and part of what we carry forward together. The other primary point about Dazzly is that it has the quickest 'idea-to-online' user interface yet. The final core point is that no matter your design skill or ability to draw a straight-line, almost no matter what you put into Dazzly it comes out looking great! Our excellent template engine works to ensure your content is streamlined and well contained within the template regardless of the device. One piece of feedback and we constantly hear is that everything generated (even the first preview example) looks really nice and often blows people away with how far they got with such little up-front effort.

Intrigued? We hope you are. We really wish for you to start your journey on the latest ecommerce site technology and hope that we can get it in the hands of as many USA businesses as possible!

Try Dazzly to start your first ecommerce site today!

ecommerce website home page example

Get started with Dazzly ecommerce today!

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